Job: Head of Marketing & Growth
Brazilian financial ecosystem, Brand position, optimize performance
Remote (Brazil)
Full Time
Non Technical Role
About the Role:
Our client is looking for a world-class Head of Marketing & Growth to lead the marketing strategy, a fast-scaling fintech company transforming international payments. This is a unique opportunity to join at a pivotal moment — Our client just becames one of the only companies exempt from the recent IOS tax hike in Brazil — IOF offering an extraordinary competitive advantage. You will spearhead their media presence, influencer partnerships, and brand strategy across Brazil and Latin America.
What You’ll Do:
- Lead and execute marketing and growth strategy with a strong focus on influencer marketing, paid media, and brand positioning.
- Own and scale influencer campaigns and social media presence to drive user acquisition and trust.
- Develop partnerships with relevant creators, fintech voices, and media outlets in Brazil and LatAm.
- Collaborate with leadership to define our client’ voice and branding, turning regulatory tailwinds into a national narrative.
- Manage performance marketing budgets across paid channels.
- Use data to drive decisions and optimize CAC, retention, and LTV.
- Build and lead a high-performance marketing team as the company scales.
What our client is looking for:
- Proven experience in high-growth fintechs such as Revolut, Nubank, N26, Itaú, Amex, or similar.
- Deep understanding of the Brazilian financial ecosystem and consumer behavior